Elba Holdings Case Study Analysis

1.0 EXECUTIVE SUMMARY A detailed depth psychological science has been carried out on a Malaysian incorporated club: Elba Holdings Bhd. Basically they deal in the manufacturing and retailing of garments and they carry iii brands: Elba, Edwin, and Adax. The analysis was d wizard by using the following theories: The swearing analysis was studies to give a better apprehension as to how the external macro environs affects the company. T here are many external risks involved here especially when outside competition enters the Malaysian market. Government rules and regulations get down change how Elba can trade and furthermore, the sociological fixingss are changing in line with technological changes. Thus each factor in the PEST analysis is intertwined and it cant be unbundled and looked at separately, because changes in one factor may affect the other. Porters 5 forces are storyd on the insight that a corporate outline should meet the opportunities and threats in the organiz ations external environment. Especially, competitive strategy should base on and understanding of industry structures and the way they change. Looking at Elba, we are suitable to identify the height of entry and clog up barriers, enthusiasm of rivalry, threat of substitutes, and bargaining power of buyers and suppliers. Competitors analysis gives a truncated description on each of Elbas competitors including Padini, Bonia, Esprit, Giordano, Lee Cooper, and Levis.

time to light goals, strategies, strengths and weaknesses of each competitor is also being discussed. Customers analysis looks at the buying behaviour of the Malaysian consumers, and how time and technology and westbound infl uence has changed the way they dress. It als! o looks into who are Elbas target markets. fiscal analysis looks into several ratios, such as profitability ratio, leverage ratio, act and liquidity ratio. After the analysis, it is seen that Elba is not doing very wellspring anticipate that it is just recovering from... If you want to get a in full essay, order it on our website: OrderEssay.net

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