Mercedes Benz Usa

1 FINAL PROJECT MERCEDES-BENZ regular army Mercedes-Benz ground forces and organisational Behavior Concepts Financial Management 1 -4-2011 2organisational Behavior Organizational behavior (OB) has a significant impact on a social clubs operations and effectiveness. OB is essentially a roadmap for the company to follow. If the map is not c arfully thought out, well-nigh likely the company will not arrive at its desired destination. If the OB is sound and well thought out, the chances of the company meeting or exceeding their set goal are greatly increased. In the case of Mercedes Benz USA and Chrysler LLC, it seems there is a history of both unfavorable OB and favorable OB. Mercedes Benz USA Mercedes Benz USA, LLC is a Daimler Company, which is responsible for the distribution and marketing of Mercedes Benz and Maybach vehicles in the linked States of America. Mercedes Benz USA was originally founded in 1965. Before that, Mercedes Benz cars were sold in the United States by Mercedes Benz Car sales, Inc. which was a subsidiary of the Studebaker-Packard corporation.

Today Mercedes Benz USA has 348 retail dealerships with more than 1500 employees and 21,500 U.S. dealership employees. Mercedes Benz USA retails approximately 250,000 cars every year in the United States. Mercedes Benz USA and the Chrysler LLC merger Chrysler Corporations dip can be traced back to 1979. Chrysler Corporation was not producing the more or less(prenominal) reliable product and the emphasis was not on markets impertinent the United States. There was not much attention gainful to the changing of the times such as smaller, more displace efficient cars; the energy crisis of the 1970s completely changed many great deals view of automobile production and purpose. Chrysler still relied upon the large, less fuel efficient automobile for profit margin rather of changing with the times. As a result of their lack of strategic vision,... If you want to get a full essay, order it on our website: Orderessay

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